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Book a Demo CallBy 2025, TikTok Shop is no longer the Wild West it had been two years earlier. It evolved into a structured, global retail engine driving billions in sales — with U.S. social commerce projected to surpass $100 billion in 2026 and TikTok Shop leading that acceleration. The game has changed: sellers who once relied on lucky virality now compete using data precision, profit attribution, and cross-platform intelligence.
Among a growing landscape of analytics tools, two platforms dominate the conversation: FastMoss and Kalodata. Both aim to help operators decode the "black box" of TikTok commerce — but they follow radically different philosophies.
This report explores how these two platforms stack up — and where Dashboardly fits as the next-generation profit intelligence platform for TikTok sellers who need clarity, not just data.
FastMoss has positioned itself as the "enterprise-grade" analytics solution for large agencies, multi-store operators, and brand groups managing TikTok campaigns in multiple regions.
FastMoss provides wide visibility but lacks granular financial truth. Dashboards show what's trending, not what's profitable. Even the Pro plan provides only "yesterday's data," making it more useful for agencies planning campaigns weeks ahead, rather than sellers optimizing ROI in real time.
FastMoss wins in scale, but it's heavy and delayed for fast-moving operators.
From 2023 to 2025, Kalodata grew by solving one core problem — speed and product-level clarity.
Kalodata helps users act fast — showing what's working now. But while it visualizes sales velocity, it still lacks ad cost, fee, and refund integration, leaving sellers guessing about true profit.
For small teams, the sub-account feature makes Kalodata cheaper than FastMoss, but its insight stops short of full profitability tracking.
Pro Tip: Both FastMoss and Kalodata are market intelligence tools — they tell you what's selling across TikTok Shop. But neither connects to your store's actual fees, ad spend, or refunds. That means any "profit" estimate you derive from them is a guess. For verified profit data, you need a tool that syncs directly with your TikTok Shop and Ads accounts. See our breakdown of the most accurate TikTok Shop analytics tools.
Neither FastMoss nor Kalodata answer the question every seller asks:
"How much am I actually making after fees, ads, refunds, and commissions?"
That's where Dashboardly changes the game.
Dashboardly isn't a scraper or a trend tool — it's a verified TikTok Shop Partner built for accuracy, automation, and insight.
It unifies every major data source into one live, profit-first dashboard:
If you've been exporting from FastMoss and cross-checking with Kalodata manually, Dashboardly replaces both — offering complete financial transparency across sales, ads, and inventory. For a deeper look at how this works under the hood, see our guide on how analytics tools work.
FastMoss and Kalodata show you what's happening across TikTok Shop. Dashboardly shows you what's happening in your store — with every fee, refund, ad cost, and commission factored in.
Start Your Free Trial →| Feature | FastMoss | Kalodata | Dashboardly |
|---|---|---|---|
| Data Source | Web scraping | Web scraping | Official TikTok API |
| Data Refresh Rate | Daily | 15 minutes | Live API sync |
| Focus Area | Global trends | Real-time product data | Full profit analytics |
| Ad Spend Tracking | No | No | Yes |
| Affiliate Commissions | No | Limited | Complete |
| Refund & Fee Tracking | No | No | Yes |
| Inventory Data | No | No | Yes |
| Multi-Store Management | Enterprise | No | Yes |
| Starting Price | $59/mo | $45/mo | From $29/mo |
For a broader view of the tool landscape including Triple Whale, native TikTok analytics, and more, see our full TikTok analytics dashboard comparison.
By 2025, the TikTok analytics market matured far beyond the two leaders. New entrants fill specific niches but still fall short on depth:
Where these tools stop, Dashboardly begins — combining profit visibility with operational clarity.
Read more:
Pro Tip: The most common mistake sellers make: using a market intelligence tool (FastMoss or Kalodata) as their profit tracker. These tools show you what's trending across the platform — but they have no access to your store's actual fees, refunds, or ad costs. Treating scraped GMV estimates as your "profit" leads to scaling products that actually lose money. Always pair market research with a tool that verifies margins against your real payouts.
| Tool | Monthly Cost | Key Limitation | True ROI Visibility |
|---|---|---|---|
| FastMoss (Pro) | ~$109 | Delayed data, no fee/ad tracking | No |
| Kalodata (Pro) | ~$99 | No ad spend or fee integration | No |
| Dashboardly (Pro) | ~$29 | None — full data sync via official API | Verified |
FastMoss and Kalodata sell data. Dashboardly delivers truth.
The economics tell the story: at $29/month, Dashboardly costs less than either competitor while providing the one capability neither offers — verified profit calculated from your actual TikTok Shop settlement data, not estimates. As McKinsey's research on data-driven enterprises makes clear, the competitive advantage doesn't come from having more data — it comes from having accurate data that connects directly to business decisions.
The future of TikTok Shop analytics belongs to officially integrated, compliance-ready platforms. With TikTok Shop projected to reach $23.4 billion in U.S. ecommerce by 2026, the stakes for accurate data have never been higher.
Scrapers will fade. Sellers and agencies need accurate, transparent, and real-time systems that align directly with TikTok's APIs.
Dashboardly is part of that evolution — built for precision, built for scale.
Where competitors guess, Dashboardly knows.
| Persona | Best Choice | Reason |
|---|---|---|
| Global Agency / Strategist | FastMoss | Cross-market insights and trend visibility across regions |
| Performance Marketer / Affiliate | Kalodata | Fast refresh, real-time product-level velocity data |
| Profit-Focused Seller / Brand | Dashboardly | Unified profit tracking, fee sync, ad data, payout verification |
FastMoss shows the trend. Kalodata shows the moment. Dashboardly shows the truth.
Pro Tip: Many successful TikTok sellers use a combination: Kalodata or FastMoss for product research and trend scouting, paired with Dashboardly for the financial layer — tracking every metric that actually determines profitability. The two tool types complement rather than compete.
Orders, ads, creators, and margins — in one dashboard. Whether you're a solo seller or an agency managing dozens of stores, Dashboardly shows you the one number that matters: how much you actually kept.
Try Dashboardly Free →FastMoss is a macro-strategic radar built for enterprise agencies, offering global market coverage across multiple TikTok Shop regions with daily data refreshes. Kalodata is a tactical tool for daily operators, with 15-minute data refresh rates and product-level velocity tracking. FastMoss excels at long-range planning while Kalodata is better for real-time trend reaction.
No. Both FastMoss and Kalodata are market intelligence tools that show what is selling across TikTok Shop using scraped data. Neither connects to your store's actual fees, ad spend, refunds, or affiliate commissions. For verified profit tracking, you need a tool like Dashboardly that syncs directly with the TikTok Shop API and reconciles against real payouts.
Kalodata is generally better for finding trending products in real time thanks to its 15-minute data refresh and blue-ocean product scoring. FastMoss is better for identifying longer-term category trends across multiple countries. Many sellers use Kalodata for daily product scouting and FastMoss for strategic planning.
FastMoss starts at approximately $59 per month for the Basic plan and goes up to $199 per month for Ultimate. Kalodata starts at approximately $45.90 per month. Dashboardly starts from $29 per month and includes verified profit tracking, ad spend integration, and fee reconciliation that neither competitor offers.
The most effective analytics stack combines market intelligence with profit operations. Use Kalodata or FastMoss for product research and creator discovery, then pair it with Dashboardly for the financial layer — tracking every fee, refund, ad cost, and affiliate commission to verify true margins against actual TikTok payouts.
No. Dashboardly is an official TikTok Shop Partner that connects directly via the TikTok Shop API and TikTok Ads API. This means data is verified and real-time, unlike FastMoss and Kalodata which rely on web scraping with inherent delays and estimation gaps.
The long-term viability of scraping-based tools is uncertain as TikTok strengthens its platform controls. Industry trends point toward officially integrated, compliance-ready platforms. Sellers building their analytics infrastructure around API-connected tools like Dashboardly are better positioned for the future.
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